Brand design, visual identity, and various applications for Sítio Siruiz — an organic production space based on agroforestry systems, located in the Brazilian Cerrado. The identity takes its starting point from the site's name, inspired by The Devil to Pay in the Backlands (Grande Sertão: Veredas) by Guimarães Rosa. The logo was designed to merge the shapes of a star (a reference to Sirius, the brightest in the sky) and a fruit, reflecting natural cycles, fertility, and a deep connection to the rhythm of the land. The project also included custom illustrations and the application of the identity on t-shirts, tote bags, signage, and vehicle decals. The visual language conveys vitality, proximity, and autonomy.